Assistant Professor
Strategy, Entrepreneurship and Operations


Professor Jeffrey G. York (PhD, University of Virginia) is the PhD Strategic, Organizational, and Entrepreneurial Studies Program Director, an Assistant Professor of Management and Entrepreneurship and the Shane Faculty Scholar at the University of Colorado Boulder. Professor York’s teaching and research are focused on environmental entrepreneurship, the simultaneous creation of ecological and economic goods. Professor York work has published research in journals such as the Academy of Management Review, Academy of Management Journal, Journal of Business Venturing, Organization Science, and Strategic Management Journal. His research has won numerous awards including the Alliance for Research on Corporate Sustainability (ARCS) Sustainability Scholar Award, the Academy of Management Organizations and the Natural Environment (ONE) Emerging Scholar Award, and the NYU-Stern Conference on Social Entrepreneurship Best Paper Award. He is a Field Editor for the Journal of Business Venturing and member of the Editorial Board of the Academy of Management Journal, Entrepreneurship Theory & Practice, and Strategic Entrepreneurship Journal.

Professor York teaches classes in business planning, entrepreneurial thinking, and environmental sustainability at both the undergraduate and MBA level. He has taught and presented research in Canada, the Czech Republic, Denmark, Germany, Italy, Malaysia, Sweden, Switzerland, the United Kingdom, and numerous institutions in the United States. Prior to his academic career, he worked in a technology incubator, led the startup of a whitewater rafting company, and was a manager at a Fortune 500 financial services firm.


Published Papers

York, Jeffrey G., Timothy J. Hargrave and Desiree F. Pacheco. 2016. “Converging Winds: Logic Hybridization in the Colorado Wind Energy Field.Academy of Management Journal. 59(2): 579-610.

York, Jeffrey G., Isobel O’Neil and Saras Sarasvathy. 2015. “Exploring Environmental Entrepreneurship: Identity Coupling, Venture Goals, and Stakeholder Incentives.Journal of Management Studies. 53(5): 695-737,\.

Wry, Tyler and Jeffrey G. York. 2015. “An Identity-Based Approach to Social Enterprise.Academy of Management Review. In Press, doi: 10.5465/amr.2013.0506

Pacheco, Desiree F., Jeffrey G. York, and Timothy J. Hargrave. 2014. “The Co-evolution of Industries, Social Movements and Institutions: Wind Power in the United States.Organization Science. 25(6): 1609-1632.

York, Jeffrey G. and Michael J. Lenox. 2014. “Socio-Cultural Determinants of De Novo Versus De Alio Entry in Emerging Industries.” Strategic Management Journal. 35(13): 1930-1951.

Sarasvathy, Saras,D. Suresh Bhagavatula, Jeffrey G. York, and K. Kumar. 2014. “An Effectual Approach to International Entrepreneurship: Overlaps, Challenges and Proactive Possibilities.” Entrepreneurship Theory and Practice. 38(1): 71-93.

York, Jeffrey G., Saras D. Sarasvathy, and Andrew C. Wicks. 2013. “An Entrepreneurial Perspective on Value Creation in Public- Private Ventures.” Academy of Management Review. 38(2): 307-309.

York, Jeffrey G. and S. Venkataraman. 2010. “The Entrepreneurship-Environment Nexus: Uncertainty, Innovation and Allocation.” Journal of Business Venturing. 25(5): 449-463.

*Meek, William R., Desiree F. Pacheco, and Jeffrey G. York. 2010. “The Impact of Social Norms on Entrepreneurial Action: Evidence from the Environmental Entrepreneur Context.” Journal of Business Venturing. 25(5): 493-509. *Equal authorship.

Pacheco, Desiree F., Jeffrey G. York, Thomas J. Dean, and Saras D. Sarasvathy. 2010. “The Co-Evolution of Institutional Entrepreneurship: A Tale of Two Theories.” Journal of Management, 36(4):974-1010.

York, Jeffrey G. 2009. “Pragmatic Sustainability: Translating Environmental Ethics into Competitive Advantage.” Journal of Business Ethics, 85(1): 97-109.

de Colle, Simone and Jeffrey G. York. 2009. “Why Wine is not Glue: The Unresolved Problem of Socially Responsible Investing.” Journal of Business Ethics, 85(1): 83-95

Working Papers

Vedula, Siddharth and Jeffrey G. York. “A Sociocognitive Model of Sector Emergence: Direct and Indirect Impacts of Proenvironmental Community Logics on Cleantech Entry.”

Antolin-Lopez, Raquel, Jeffrey G. York, Javier Martinez-Del-Rio. “Institutions and Environmental Entrepreneurship: Environmental Performance in the European Union.”

York, Jeffrey G., Michael Conger, David Hekman, Siddharth Vedula.  “Sustainable Hybrids? How Institutional Logics Impact the Survival of Hybrid Ventures.”

Conger, Michael, Jeffrey G. York. and Tyler Wry. “The Entrepreneurial Creation of Public Goods: Identity and Opportunity Recognition.”

York, Jeffrey G., Jared D. Harris, Timothy J. Hargrave. “Cold Hard Facts: A Pragmatic Perspective on Business and the Natural Environment.”

Hargrave, Timothy J., Desiree F. Pacheco and Jeffrey G. York. “Managing Competing Logics: A Collaborative Governance Model.”