This University of Colorado Leeds School of Business study, sponsored by Naturally Boulder, is intended to describe the natural products industry in Colorado, and to quantify the industry's contribution to the state's economy. It will be used to identify where the industry needs support and to inform businesses about the health of their industry.

Answers are needed from goods and services providers as well as from any business who operates within the industry.

Responses will be kept confidential. Only aggregated results will be shared and published.

The survey is 41 questions long, but only 8 of them are required for the purposes of this study.