Jeffrey G. York
Associate Dean for Strategic Initiatives • Research Director of the Deming Center for Entrepreneurship • Professor
Strategy, Entrepreneurship and Operations • Deming Center for Entrepreneurship

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Jeffrey G. York is the Associate Dean for Strategic Initiatives, a Professor of Strategy and Entrepreneurship, the Research Director for the Deming Center for Entrepreneurship, and a Fellow of the Renewable and Sustainable Energy Institute. 

Prior to his current role Professor York served as the Chair of the Social Responsibility and Sustainability division, as the Chair of the Organizational Leadership and Information Analytics Division, and as an Associate Editor for the Journal of Business Venturing. Professor York has taught classes in business planning, entrepreneurial thinking and environmental ventures at the undergraduate, MBA and PhD levels and received his PhD from the Darden School of Business at the University of Virginia. 

Professor York’s teaching and research are focused on environmental entrepreneurship, the simultaneous creation of ecological and economic goods. He is interested in how and why entrepreneurs create new products, services, and industries that reduce environmental degradation.  

Professor York’s research has appeared in journals such as the Academy of Management Journal, Academy of Management Review, Journal of Business Venturing, Organization Science, and Strategic Management Journal. He has served on the editorial boards of the Academy of Management Journal, Entrepreneurship Theory & Practice, Organization Science, and Strategic Entrepreneurship Journal.


Published Papers

Vedula, Siddharth, Jeffrey G. York, Michael Conger, and Elizabeth Embry. 2021.  “Green to Gone? How Institutional Logics Impact the Survival of Hybrid Ventures.” Forthcoming at Organization Science. 

Drake, David and Jeffrey G. York. “Kicking Ash: Drivers of Coal Divestiture.” Production and Operations Management, Forthcoming.

O’Neil, Isobel, Deniz Ucbasaran, and Jeffrey G. York. “The Evolution of Founder Identity as an Authenticity Work Process.” In Press. Journal of Business Venturing.

York, Jeffrey G. 2020. “Book Review: The 360° Corporation: From Stakeholder Trade-offs to Transformation.” Administrative Science Quarterly, 65(4): 43-46.

Waldron, Theodore, Chad Navis, Olivia Aronson, Jeffrey G. York, and Desiree F. Pacheco. 2019. “Values-Based Rivalry: A Theoretical Framework of Rivalry Between Activists and Firms.” Academy of Management Review. 44(4): 800-818.

Jones, Jessica, Jeffrey G. York, Michael Conger, Michael J. Lenox, and Siddharth Vedula. 2019, “The Collective Construction of Green Building: Industry Transition towards Environmentally Beneficial Practices.” Academy of Management Perspectives. 33(4): 425-449.

Vedula, Siddharth, Jeffrey G. York and Andrew Corbett. 2019. “Through the Looking-Glass: The Impact of Regional Institutional Logics and Knowledge Base Characteristics on Opportunity Recognition and Market Entry.” Journal of Management Studies, 56(7); 1414-1451.

York, Jeffrey G. “Book Review: The Green Bundle: Pairing the Market with the Planet.” 2019. Administrative Science Quarterly, 64(2); NP13-NP15.

*Wry, Tyler and Jeffrey G. York. 2019. “Blended Colors or Black and White? Avoiding Dichotomous Thinking in Entrepreneurship and Identity.” Academy of Management Review, 44(1): 215-219.

York, Jeffrey G., Siddharth Vedula, and Michael J. Lenox. 2018. “It’s Not Easy Building Green: The Impact of Public Policy, Private Actors, and Regional Logics on Voluntary Standards Adoption.” Academy of Management Journal, 61(4):1-32.

Conger, Michael, Jeffery S. McMullen, Brian Bergman, and Jeffrey G. York. 2018. “Category Membership, Identity Control, and the Reevaluation of Prosocial Opportunities.” Journal of Business Venturing, 33(2): 179-206

*Wry, Tyler and Jeffrey G. York. 2017. “An Identity-Based Approach to Social Enterprise.” Academy of Management Review, 42(3): 437-460.

York, Jeffrey G., Timothy J. Hargrave and Desiree F. Pacheco. 2016. “Converging Winds: Logic Hybridization in the Colorado Wind Energy Field.” Academy of Management Journal, 59(2): 579-610.

York, Jeffrey G., Isobel O’Neil and Saras Sarasvathy. 2016. “Exploring Environmental Entrepreneurship: Identity Coupling, Venture Goals, and Stakeholder Incentives.” Journal of Management Studies, 53(5): 695-737.

Pacheco, Desiree F., Jeffrey G. York, and Timothy J. Hargrave. 2014. “The Co-evolution of Industries, Social Movements and Institutions: Wind Power in the United States.” Organization Science, 25(6): 1609-1632.

York, Jeffrey G. and Michael J. Lenox. 2014. “Socio-Cultural Determinants of De Novo Versus De Alio Entry in Emerging Industries.” Strategic Management Journal, 35(13): 1930-1951.

Sarasvathy, Saras D., Suresh Bhagavatula, Jeffrey G. York, and K. Kumar. 2014. “An Effectual Approach to International Entrepreneurship: Overlaps, Challenges and Proactive Possibilities.” Entrepreneurship Theory and Practice, 38(1): 71-93.

York, Jeffrey G., Saras D. Sarasvathy, and Andrew C. Wicks. 2013. “An Entrepreneurial Perspective on Value Creation in Public-Private Ventures.” Academy of Management Review, 38(2): 307-309.

York, Jeffrey G. and S. Venkataraman. 2010. “The Entrepreneurship-Environment Nexus: Uncertainty, Innovation and Allocation.”  Journal of Business Venturing, 25(5): 449-463. 

*Meek, William R., Desiree F. Pacheco, and Jeffrey G. York. 2010. “The Impact of Social Norms on Entrepreneurial Action: Evidence from the Environmental Entrepreneur Context.” Journal of Business Venturing, 25(5): 493-509. *Equal authorship. 

Pacheco, Desiree F., Jeffrey G. York, Thomas J. Dean, and Saras D. Sarasvathy. 2010. “The Co-Evolution of Institutional Entrepreneurship: A Tale of Two Theories.” Journal of Management, 36(4): 974-1010.  

York, Jeffrey G. 2009. “Pragmatic Sustainability: Translating Environmental Ethics into Competitive Advantage.” Journal of Business Ethics, 85(1): 97-109. 

de Colle, Simone and Jeffrey G. York. 2009. “Why Wine is not Glue: The Unresolved Problem of Socially Responsible Investing.” Journal of Business Ethics, 85(1): 83-95.

Articles by Jeffrey G. York

COVID-19 is a Dress Rehearsal for Entrepreneurial Approaches to Climate Change

The Evolution of Founder Identity as an Authenticity Work Process

Values-Based Rivalry: A Theoretical Framework of Rivalry Between Activists and Firms

The Collective Construction of Green Building: Industry Transition towards Environmentally Beneficial Practices