SMS (small messaging service) surveys are brief surveys sent to a participants via a text message to their cell phone. They can help streamline the survey process by making it easier for participants to respond at any time. SMS surveys are a valuable feedback tools due to high response rates and they are a preferred format for many participants.
When to Use: After an event or workshop for quick feedback
Estimated Time: 5 minutes for participants
Participants: Youth, Adults
Supplies: SurveyMonkey, MessageDesk, and QuestionPro are just some of the many online apps available for creating SMS surveys
- Online polling app for designing surveys
- Email or cell phone contacts for participants
- Participant access to cell phones
SMS Survey Tips:
- Keep survey short - 1-3 questions, tell people how long it will take to respond
- Introduce yourself or brand your survey so respondents know who sent the survey
- Share survey code at the end of an event or program, or send survey at an optimal time of day when people are likely to respond
Resources:
- 10 SMS Best Survey Practices from Survey Monkey
- SMS Best Practices and Examples from Twilio
- How to Make Mobile Friendly Surveys from Question Pro
- Poll and Survey formats from Snap Desk