Published: Oct. 20, 2017

Brands aren’t just for business. Communicating your strengths through language, graphic design and your online presence is branding. And if you do it well, you’ll be noticed, particularly if you plan to work in the creative industries.

If you go

Who: Open to the public
What: Business of Creativity: Building Your Brand
When: Monday, Oct. 23, 4:30 to 6 p.m.
Where: Roser ATLAS Center, Cofrin Auditorium (ATLS 100)

Free event, no registration needed

On Oct. 23, CU Boulder’s ATLAS graduate programs present the Business of Creativity: Building Your Brand, the second panel discussion of the 2017–18 series. Learn from industry leaders and practitioners how to build a strong personal brand and position yourself for the modern job market. The event is free and open to the public.

“Our culture often sends the message that you need to choose between being creative or making money,” says Ruscha Cohen, ATLAS graduate programs co-director. “The two aren’t mutually exclusive, but doing both requires thinking strategically about the ways you position yourself and your career.” 

This session’s speakers include Brian Fouhy, an author, photographer and a creative director at Crispin Porter & Bogusky; Ted Church, founder of Anthem Branding; and Tran Wills, a creative director/entrepreneur who is founder of Base Coat Nail Salon and co-founder of SVPER ORDINARY, a hybrid retail store and art gallery located in the RiNo Art District in Denver.

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Business of Creativity featuring Tran Wills, Ted Church and Brian Fouhy