Published: April 14, 2021

Boulder Strong T-shirtCU Boulder shares in our community’s sadness following the senseless violence at the South Boulder King Soopers that claimed the lives of 10 individuals on March 22.

In an effort to support the families of the victims, CU Boulder is coordinating with Collegiate Licensing Company, Blue 84 and participating retailers on the design and sale of Boulder Strong T-shirts. 

No licensing fees or royalties will be collected by the university, and Blue 84 is donating all profits from sale proceeds to the Colorado Healing Fund to benefit families of the March 22 victims. 

The T-shirts are available at the CU Bookstore and Fanatics.