Guidelines

Our communication guidelines provide campus communicators with foundational messaging, brand and design guidance to reference and implement while building communication strategies, communication plans, content and branded assets. These guidelines enable us to bring the brand strategy to life.

CU Boulder’s communication guidelines are developed and maintained by communication experts across campus to help the campus community implement our brand consistently. The communication guidelines include: editorial, social media, ecomm, web and more. 

Editorial Style Guide

CU Boulder’s editorial style guide outlines our style conventions for written words. CU Boulder adopts AP style, and we offer updated information about AP styles to watch, exceptions to AP and guidance specific to CU Boulder, such as degree titles, building names and composition titles. 

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Web Guidelines

Creating consistent, on-brand and accessible web communications are critical to CU Boulder’s brand success. Learn about our digital guidelines for web, including how to implement the brand through digital platforms.

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