Leeds School of Business

University of Colorado Boulder


Colorado FBLA

CESR to Judge at FBLA Conference

Mon, 04/20/2015 - 15:34

CESR’s executive director, Mark Meaney, has been asked to serve as a judge at the 52nd Annual FBLA State Leadership Conference on April 23-25th in Vail. The Future Business Leaders of America (FBLA) is a national organization that supports high school students interested in pursuing a career in business. Student members learn how to lead and participate in group discussions, preside at meetings and conferences, work effectively within committees and engage in practical problem solving and decision making. Members learn the value of competition on local, district, state and national levels by experiencing the responsibility of success as well as... Read more »

Margaret Campbell, Professor of Marketing Shares her Insights in the Article "Gain Consumer Trust and Loyalty by Flaunting Your Flaws" on sitepoint.com

Fri, 04/17/2015 - 16:33

Gain Consumer Trust and Loyalty by Flaunting Your Flaws Joshua Kraus Published April 6, 2015 Tweet Subscribe It was 1959 and Doyle Dane Bernbach (DDB) had a problem. Volkswagen had hired the New York City ad agency to create a new marketing campaign for the Volkswagen Beetle, but the Volkswagen Beetle was not an easy sell. For one thing, Volkswagen originated in Nazi Germany, and the Beetle was contracted by Adolf Hitler. But its tarnished history wasn’t the Beetle’s only liability. The late fifties were a time of economic boom and growing families, and the small, compact Beetle didn’t gel... Read more »

New Global Initiatives Blog

Wed, 04/15/2015 - 11:35

Coming soon, we will be posting student blogs from our Global Experiences. Learn more about what previous students have seen, learned and experienced.Read more »
social responsibility

Student Assistant Makes CESR Proud

Fri, 04/10/2015 - 10:31

Kate Harris, a Leeds School of Business sophomore, has worked as a student assistant at CESR for the last two years and appears to have taken CESR’s mission of social responsibility to heart. Through her involvement with the Leeds Scholars Program, Kate and other students are partnering with local employers and organizations to host a job readiness fair for homeless individuals in Boulder. The project is called Boulder Boost: A Bridge to the Workplace . The fair will offer resources from around the Boulder area to provide information on job interviews and resumes, day labor, available jobs, and more. In... Read more »

Professor Peter McGraw, FiveThirtyEight and ESPN Films Address the Issue of Being Funny in “Good Humor”

Wed, 04/08/2015 - 12:23

How To Be Funnier By FiveThirtyEight What makes something funny? Can you make yourself funnier? University of Colorado professor Peter McGraw is trying to answer those questions and solve other mysteries in humor. The latest “ Collectors ” film from FiveThirtyEight and ESPN Films, “Good Humor,” directed by Jamie Schutz, follows McGraw as he tries to help David, an unfunny brewery owner, become funnier. But this isn’t all a big joke — as McGraw said: “To understand what makes things funny is actually to understand people.” CLICK HERE to Watch the short video at http://fivethirtyeight.com/features/how-to-be-funnier/Read more »
Kevin McMahon, Leadership Challenges

Two CESR Faculty Named Finalists for Teaching Award

Wed, 04/08/2015 - 11:59

CESR’s own Owen Borum and Kevin McMahon have been named two of four finalists for the 2015 Joseph L. Frascona Teaching Excellence Award. The award winner will be announced at the Leeds Recognition Ceremony on May 8, 2015, at the Coors Event Center. Owen teaches Business Applications of Social Responsibility ; Business, Law, Ethics and Social Responsibility ; and the First-Year Global Experience course in Vietnam . Kevin teaches the highly-ranked Leadership Challenges: Exercises in Moral Courage course as well as World of Business . The Award The $10,000 award is made possible by the Falkenberg family, in honor of... Read more »

A Great Example of Principled Leadership From Leeds School of Business Undergraduate Students and the Leeds Scholars Program.

Wed, 04/08/2015 - 08:56

CU business students, Boulder groups to host job readiness fair for the homeless Boulder Boost Project aims to help homeless individuals with resume, interview skills By Sarah Kuta Staff Writer - Boulder Daily Camera Posted: 04/07/2015 12:33:10 PM MDT | Updated: about 19 hours ago If you go What: Boulder Boost Project, a job readiness fair for homeless individuals When: 8:30 a.m. to 3:30 p.m. Wednesday Where: First Presbyterian Church, 1820 15th St., Boulder More info: on.fb.me/1MZJuLf When she moved to Boulder to attend the University of Colorado, Kate Harris couldn't help but notice the visible homeless population living in... Read more »

Professor Margaret Campbell's Research Cited on CNBC

Tue, 04/07/2015 - 14:26

Personal Finance Have another bite: Do you suffer from 'progress bias'? Bob Sullivan | @RedTapeChron Friday, 3 Apr 2015 | 7:30 AM ETCNBC.com Read the article on CNBC DreamPictures | Getty Images You're been good all week, so what's the harm of having a donut for breakfast on Friday? Or shelling out for those new shoes? It could be the reason your bank account is empty but your belly is, ahem, a little full. There's no harm in splurging once in a while, of course. The harm comes when we forget what we've splurged on, but we remember each and... Read more »
new venture challenge, social impact prize

EVENT 4/13: Teams to Compete for New Venture Challenge Social Impact Prize

Wed, 04/01/2015 - 14:51

Here’s an opportunity to join the social entrepreneurship community from Boulder and CU at the New Venture Challenge (NVC) Social Impact Prize Finals at Boomtown! Network with members of Boulder's social entrepreneurship community and watch the top five NVC Social Impact Prize teams pitch their business ideas. Please RSVP here for free tickets. When: Monday, April 13th beginning at 6:30 p.m. Where: Boomtown , 2060 Broadway, Boulder 80302 Why : Support emerging entrepreneurs and learn more about great impact business ideas developed on the CU Boulder campus! Enjoy free food and delicious beverages donated Bhakti Chai. Sponsors: Center for Education... Read more »

EVENT 4/7: Water as a Business Issue

Wed, 04/01/2015 - 13:56

A public invitation: Tuesday, April 7th 6:30 - 9:15 pm KOBL S127 Our bodies and our planet are ~70% water. We cannot live for more than a few days without it, there is no substitute for it, and water crises – global and local – are a current and growing reality. On April 7, 2015, Topics in Sustainable Business will be holding a public lecture and panel discussion exploring “the business of water” – a $425 billion a year industry – addressing the range of challenges inherent in what many see as a public resource, and thus presumed to be... Read more »


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