Strategic Communication explores the way in which organizations use advertising, public relations and media design to accomplish their communication goals. Students learn how to generate ideas and solve problems for brands and issues through a design thinking process that is grounded in analytical and creative thought.
The leadership studies minor prepares tomorrow's leaders to ethically lead through a combination of academic coursework, self-reflection and team projects.
Characteristics it possesses
Focus on Management Practices
Creative Problem Solving
Study of Leadership Skills and Competencies
Research and Data Analysis
Translation of Complex Data
Development of Innovative Technologies