Yiqing Liao
- PhD Student
- ADVERTISING, PUBLIC RELATIONS AND DESIGN
Yiqing Liao is a doctoral student in the Department of Advertising, Public Relations, and Design at the University of Colorado Boulder.
She holds a Master’s degree in Communication from Johns Hopkins University and a Bachelor of Business Administration from Beijing Normal University–Hong Kong Baptist University. Yiqing has practical experience working with startups in China and the US, spanning cultural heritage, emerging technologies, and child education.
Her current research interests focus on the psychology of using emerging technologies in strategic communication, particularly in health campaigns, advertising, and public service announcements aimed at shaping attitudes and behaviors.
In her free time, she enjoys exploring nature, painting, trying new foods, and collecting Hello Kitty products!