5 years of CMCI

Celebrating Five Years of CMCI

July 1, 2020

Time doesn’t stand still. Neither should education.

Photo by Nathan Dumlao on Unsplash

Consumers are demanding that companies act more ethically. The good news: moral reasoning is on the rise among advertising pros, study shows

June 29, 2020

Researchers behind the new study, “Advertising Primed: How Professional Identity Affects Moral Reasoning,” found that today’s practitioners are engaging in a significantly higher rate of moral reasoning than those previously tested.

From Your Fellow Forever Buffs

Advice from Fellow Alumni

June 5, 2020

Our CMCI alumni are always excited to welcome a new group of graduates. This year, especially, we received an outpouring of support from decades of alumni offering well wishes and advice.

Photo of Lindey

Class of 2020: Lindey Hoak

May 12, 2020

For senior Lindey Hoak, college was all about mixing creativity with productivity. Fellow CMCI student Tayler Shaw checked in with Hoak to discuss her various creative projects, her trip with classmates and professors to Paris and more.

Musicians perform onstage.

CU Boulder Today: The Beat Goes On at Crave the Sound

April 29, 2020

Overseen by two CMCI sophomores, Crave the Sound is a collective of music journalists based at CU Boulder who connect audiences with new music through concert reviews, artist profiles and photo galleries.

Enroll Today: Summer 2020 Classes

April 21, 2020

With the spring semester’s conclusion right around the corner, It’s time to select courses for the summer session. There are multiple sessions to choose from, including convenient Maymester and Augmester courses. Learn more about the summer session and its deadlines , or discover a course you’d like to take ...

Kelty in class

These four archetypes are shaping the way brands communicate during the coronavirus crisis

April 16, 2020

Q&A with Associate Professor Kelty Logan

Buffs Together

Buffs Together

April 8, 2020

CU Boulder is more than a place. It is all of you, wherever you are—a worldwide community of Buffs. And when that community is in need, we all come together to lend a hand.

#StayHomeColorado

#StayHomeColorado

April 3, 2020

Led by Director of Consumer Insights and CMCI alumna Camille Heinrich Ziccardi (Jour’06), a team at the advertising agency Karsh Hagan launched the hashtag #StayHomeColorado campaign earlier this week.

Banner image: The headquarters of the Internet Research Agency, a troll farm, in St. Petersburg | Credit: VOA

In politics and pandemics, Russian trolls use fear, anger to drive clicks

March 26, 2020

“We found that fear and anger appeals work really well in getting people to engage,” said lead author Chris Vargo, an assistant professor of Advertising, Public Relations and Media Design.

Pages