2021 Program Dates:
Sept. 13 & 14: Kickoff
Sept. 20, 27 & Oct. 4: Webinars & Report Out
Oct. 8: Final Report
Research-to-Market (R2M) is a 3-week program that teaches scientific and engineering inventors and teams the process of customer discovery and how to find a market for their technology by getting out of the lab. Derived from the National Science Foundation's I-Corps™ program, R2M leverages the nationally-recognized Lean LaunchPad and Business Model Canvas methodologies specifically designed for university researchers commercializing their inventions.
The program consists of: