Office: Armory 102D
Professor Harsha Gangadharbatla has taught advertising courses for over 15 years at various universities including, most recently, the University of Oregon.
Gangadharbatla’s research interests lie at the intersection of technology, business and communication. He has authored (or co-authored) over 60 publications including conference proceedings. His work has appeared in the Journal of Advertising, Journal of Business Ethics, International Journal of Advertising, and Creativity Research Journal, among others. He is a former associate editor of the Journal of Interactive Advertising. He currently serves as the President of the American Academy of Advertising and as the Research Chair of the Advertising Division of AEJMC.
In his other life, he was an electrical engineer and worked for Cognizant Technology Solutions as a programmer writing code in assembly language and COBOL on legacy systems.
He holds a BE in electrical engineering from MNNIT (India), an MA in advertising from Michigan State University and a PhD in advertising from the University of Texas at Austin.