Jess Clifton (Advert’03) is thriving in her digital advertising career. Always one to use innovation to solve a problem, Clifton realized young women needed female mentors in the field—so she came up with a solution.
Personal brands are about building reputation, so how do you build yours online? Parisa Tashakori, a CMCI advertising, public relations and media design instructor, guides students through the process.
Here’s something I’ve been thinking about a lot this summer––and I’ve spoken to CMCI professors who are thinking about this, too. While the situation we’re in presents challenges, this is also an incredible time to be doing the work that we do.