Katy Marquardt Hill
- Among America’s tech giants, the race is on to create apps that do everything for consumers. But will they be able to replicate the success of Asia’s super apps? Get Professor Tony Tong’s take.
- CU Boulder research shows that kneeling during the national anthem in protest of racial injustice negatively affected the careers of the first 50 players to do so. And the study’s implications reach beyond football.
- Legislating fees can have unintended consequences, including a redistribution of costs. Get CU marketing professor Amit Bhattacharjee's take.
- Companies change their name for many reasons, all with the hope of creating “stronger, favorable, unique associations." Get CU Marketing Professor Donald Lichtenstein’s take.
- A recent study on joint decision-making found that no-preference communication has a negative impact on relationships.
- Hiring or promoting more women into middle management positions leads to better financial performance, according to a recent study co-authored by CU researcher Tony Kong.
- Studying speed, traffic and crash data on California highways during the initial COVID-19 response, CU Boulder researchers found that the frequency of severe crashes increased due to lower congestion and higher speeds.
- Colorado’s iconic and newly reopened Casa Bonita restaurant is dumping tips. Will other businesses join in? CU Boulder economics Professor Jeff Zax weighs in.
- A new study highlights the consumer psychology surrounding purchase decisions when an attention-grabbing sale item is on display.
- Pressure campaigns targeting major brands like Target and Bud Light are testing companies’ commitment to supporting the LGBTQ+ community. Smart organizations should double down, Sabrina Volpone explains in this Q&A.