Asher Jay

Asher Jay, National Geographic explorer turned tech entrepreneur, is the founder of Henoscene, a consumer-facing impact campaign application for brands to deliver on their corporate social responsibility initiatives with transparency and credibility. Jay’s work has contributed to raising consumer awareness and empowering citizen action for well-known brands like AbinBev, Prada, Adidas, Citizen Watches, L’Oréal, John Deere and others. Jay advises corporations and multinational companies on how they can best model their strategies, outreach and operations after nature. She is on the Expert Council of OpenESG, a decentralized autonomous organization (DAO) with fellow world leaders in the impact sector; associated with the World Economic Forum; on the advisory boards of Plastic Pollution Coalition and Legado; and on the boards of Wildlife Direct and One Green Thing.