When a unit-specific logo is needed, please always use approved artwork. We use only horizontal logos, and no vertical lockups. To establish a consistent, strategic brand, please do not under any circumstances attempt to match this letterform with other typefaces, no matter how similar they may appear. This will ensure the consistent use of the tagline in all applications.
To request a unit-specific logo lockup, please email cubranding@colorado.edu and we will create the artwork for you. Please do not attempt to create your own lockups.
Tagline and unit-specific logo lockup
Minimum width is 2 inches
The minimum required space around the tagline and logo lockup should be one-quarter its height on all sides as shown above.
According to the systemwide identity standards, the required space around the CU Boulder logo should be at least the cap height of the unit-specific logo.