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PBA Home > Institutional Research & Analysis > Surveys of students and others > Survey Resources

Resources for Conducting Surveys

Institutional Analysis

  • Our office performs a variety of survey research for the CU-Boulder campus. Our principal goal in conducting surveys is to provide useful information for making decisions that affect the academic environment of the campus.
  • We conduct several cyclical surveys (e.g., Alumni, Student Climate, Senior, Graduate, National Survey of Student Engagement), and we provide custom survey research for campus offices and programs. We can assist with all aspects of surveying: consulting and questionnaire design, sampling, administration (Web- or paper-based), data collection and compilation, statistical analysis, and reporting.
  • Our Web-based survey software can handle a variety of types of survey questions. Several examples of questions and complete questionnaires are provided in the links below.
  • If a survey client wishes to offer a financial incentive in order to encourage people to respond to a particular survey, then the client will need to pay for the incentive; Institutional Analysis is unable to pay for financial incentives for custom surveys.
  • We prefer to conduct Web-based surveys, but we will also conduct surveys using paper questionnaires if the Web cannot be used for some reason. We currently do not have the resources to conduct telephone surveys.

Other Web-based Surveying Options

External Services

  • Zoomerang is an external product available for an annual or monthly fee. It allows users to design and administer their own questionnaires via the Web, and it offers some basic statistical analysis. It is also available free of charge for short, quick surveys of no more than 30 questions and 100 responses, with a turn-around time of 10 days or less. We have used Zoomerang on several occasions; please let us know if you have questions about this product.
  • SurveyMonkey is another external product, available at different service and pricing levels. It can also be used for free at the most basic level--i.e., for a very short survey of no more than 10 questions and 100 responses. Although it is not quite as sophisticated as Zoomerang, it has many advanced survey design features and is less expensive. You can try out a sample web questionnaire that uses SurveyMonkey to see a demo of what it can do. As does Zoomerang, it also provides easy sharing of files and aggregate results with other users.

Internal Services

  • CUConnect, the student web portal, provides departments the opportunity to conduct a quick, informal student opinion poll. The poll is usually posted for 7 to 10 days, and is posted on each CU-Boulder students' CUConnect site. Contact Melinda Easter for additional information.
  • StudentVoice: The division of Student Affairs has a site license with StudentVoice., which is another web survey design product available to units within Student Affairs who are interested in evaluation and assessment of their programs. Any Student Affairs' unit interested in using StudentVoice should first contact deborah.viles@colorado.edu, 303-735-6801, with a brief description of their project and its objectives, and then review Student Affairs's posted guidelines and procedures for working with StudentVoice. There is also information on webinars and training under the "News & Announcements" section of StudentVoice for those who need assistance in learning how to construct a survey.
  • The Testing and Assessment Center (formerly Scanning Services) can scan and compile survey responses that have been collected on a standard scannable form.

Information on Emailing Students

  • Information Technology Services (ITS) has specific rules that university faculty and staff need to adhere to when sending out mass emails to students. Please see ITS's Bulk E-mail Guidelines for further information.

Contacting Recent CU graduates

  • CU has a program called Email for Life in which graduating students automatically retain their registered colorado.edu e-mail addresses accessible through CULink. In May of 2008, all graduating CU students were automatically signed up for this service. Previous to this date, graduating students had to specifically request to be enrolled in Email for Life. Those who had not elected to participate in this program prior to May, 2008, are now eligible to enroll.

Examples of Item Types and Complete Questionnaires

Complete questionnaires

Item types

PBA:csk--W:\pba\surveys\resources.htm  --  Updated 11/5/08

Last revision 11/12/08


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