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Dr. Ito received her Ph.D. in social psychology from the
University of Southern California in 1995, and completed postdoctoral
work in the Social Neuroscience Lab at the Ohio State University
in 1998. She joined the faculty at the University of Colorado
in 1998. Dr. Ito's research addresses social psychological
issues using a multi-level approach that integrates social
psychological and neuroscience perspectives. Her research
focus in particular on issues related to prejudice, affect,
attitudes, and emotion. Recent projects have used event-related
brain potentials to measure affective and cognitive processes
associated with person perception, including issues such as
dissociations between what people are willing and able to
report, early social categorization processes, and mechanisms
by which prejudice and stereotype activation are detected
and inhibited. Other research focuses on understanding neural
mechanisms associated with attitudinal ambivalence.
Selected Publications:
Ito, T.A., & Cacioppo, J.T. (2000). Electrophysiological
evidence of implicit and explicit categorization processes.
Journal of Experimental Social Psychology, 36, 660-676.
Ito, T.A., & Cacioppo, J.T. (2001). Affect and attitudes:
A social neuroscience approach. In J.P. Forgas (Ed.), The
handbook of affect and social cognition. New Jersey: Lawrence
Erlbaum & Associates.
Ito, T.A., Larsen, J.T., Smith, N.K., & Cacioppo, J.T. (1998).
Negative information weighs more heavily on the brain: The
negativity bias in evaluative categorizations. Journal of
Personality and Social Psychology, 75, 887-900.
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