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One Show entries display students’ natural abilities

Undergraduate Advertising students from the School took home more honors than competitors from any other university at the New York One Club's annual One Show student competition in May.

The event is the top international student advertising competition. Among 59 award winners and finalists, CU-Boulder had seven winning entries, the most of any graduate or undergraduate school in the show.

The competition is known for launching the careers of creative talent.  Students created advertising for the Natural Resources Defense Council on issues ranging from global warming and clean energy to toxic chemicals and human health.

Competition categories this year included print advertising, television, design, interactive and innovative marketing. CU-Boulder student teams took home awards in four of the five categories. Winning entries will be published in the 2007 One Show Annual alongside work by top advertising professionals.

SJMC students William Geddes ('07) and Jarret Roberts ('07) won a Silver Pencil in the interactive category for an energy-saving Web site they created, and Andrea Gomes ('07), Scott Hanson and Andrea Todaro ('07) won a Bronze Pencil in the innovative marketing category for an advertising campaign based on children's book covers. The One Show Merit finalists from CU-Boulder were Rachel Shahvar ('07), Shawna Lehr ('07), Tony Cozzolino ('07), Hillary Tandrow ('07), Geddes, Roberts and Joel Timm ('07).