ATLAS | Revi Sterling

Revi Sterling, director of Information and Communication Technologies for Development (ICTD) at the ATLAS Institute, has been named a fellow at the Society for New Communications Research, which is a global, non-profit think tank focused on the latest developments in media and communications.

She joins the society's existing group of more than 20 founding fellows and senior fellows who are business leaders, scholars, professional communicators, members of the media, futurists and technologists from around the globe. The SNCR fellows collaborate on research initiatives, educational offerings, and the establishment of standards and best practices focused on the advanced study of emerging trends and developments in media and communications, and their effect on business, professional communications, media, culture and society.

Sterling has been director of ICTD at ATLAS since earning her doctorate in the ATLAS Technology, Media and Society program in the fall of 2008. She was the first student to earn the ATLAS Ph.D.

Prior to joining the ATLAS doctoral program, Sterling worked for Microsoft for 10 years. Five of those years were spent in the external research program group, where she began outreach efforts to increase the number of female computer scientists and technologists. She also developed and supported programs for high school and college women, including working with CU.

Her Ph.D. research dealt with efforts to link disadvantaged women with local community radio stations and other community-based resources such as non-governmental organizations and extension programs. She conducted her research in Nthongoni, Kenya. Since graduation, Sterling has been working on creating a new ATLAS master's degree program in communications technologies and development.

During 2010, the SNCR fellows will focus on numerous research and education projects, including: social e-commerce, interactive TV (ITV), augmented reality (AR), mobile trends and developments, social data, online video and corporate storytelling, best practices for social media policy development by industry and organizational type and internal uses of social media.

"We are very pleased and honored to welcome our fifth group of fellows," said Jen McClure, founder and president of the San Jose, Calif.-based SNCR. "They come from both top universities from around the globe, as well as some of the world's leading companies, nonprofits and communications organizations. They bring an incredible depth and breadth of knowledge and experience to our organization. We are looking forward to working with this group of fellows to continue to produce valuable new research and educational offerings exploring the latest developments in media and communications and their impact on business, media and communications models, culture and society."

The Society for New Communications Research is a global nonprofit 501(c)(3) research and education foundation and think tank focused on the advanced study of the latest developments in new media and communications. SNCR is dedicated to creating a bridge between the academic and theoretical pursuit of these topics and the pragmatic implementation of new media and communications tools and methodologies. For more information, visit http://sncr.org or call (408) 266-9658.

Feb. 2, 2010

Sterling named Society for New Communications Research fellow