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Design Criteria for Final Design Portfolios

  1. Make sure there are no broken links.  
    All graphic and text links should be 
    checked and work.

  2. Make sure there are no broken images
    or graphics.  All images  and graphics 
    should be checked and work.

  3. Make sure that each web page has 
    "Alt tags" for all central  images. You 
    don't really need Alt tags  for horizontal
    or vertical bars or tiny bullet gifs.

  4. Make sure that each web page has clear
    links back to the web site's Home Page
    and main topics pages.

  5. Make sure that navigation is consistent 
    throughout the website and navigation 
    buttons and bars are easy to understand
    and use.

  6. Make sure that every web page in the 
    web site looks like it belongs to the same 
    site by including repetitive elements that
    are included throughout the site's web pages.

  7. Make sure that your website has a clear
    "title"  that tells the user what its larger
    goal and purpose is.  

  8. Make sure that each web page in your 
    site has a clear title. Each page should
    have a title that tells the user what its 
    content  and goal is.

  9. Make sure there is sufficient contrast 
    between your text and background 
    so that your text is clear and easy
    to read.

  10. Make sure each web page has a clear
    focal point and its  design elements are 
    laid out with a clear visual hierarchy that 
    makes it easy for the user to determine
    what its central elements are. Create
    focal points using contrast, proximity, 
    and visual hierarchy.

  11. Make sure that it doesn't take too long to 
    download your web pages. If it takes too
    long for your web page to download, then
    your  images and graphic files are 
    probably too big.

  12. Make sure that your central images have 
    "title captions" and, if necessary, "storyline
    captions" to help reinforce the image's 
    larger meaning. Don't assume that images
    and pictures will just speak for themselves.

  13. Make sure that you don't put too much text 
    on a web page.  Divide your text into sections
    using headings and sub-headings. 

  14. Make sure your web pages aren't too long 
    or too wide. Users don't like to scroll 
    either vertically or  horizontally.  Try to design
    horizontally, not vertically.

  15. Make sure that you edit, proofread, and 
    spell-check your website. Good design
    includes careful copy-editing and 
    attention to grammar and style.  

  16. Make sure that your entire web page is 
    unified by trying to align every object
    with the edge of some other object
    or design element.  

  17. Make sure your text and images are both 
    horizontally and vertically aligned. Remember
    that horizontal alignment is as important as 
    vertical alignment.

  18. Make sure you have plenty of white space 
    between design elements and visual units.
    Don't be afraid to create your Design with
    plenty of white space. 

  19. If you use Flash for any of your webpages,
    make sure that your Flash movies are
    tested and play on the web.

  20. If your website takes a while to download,
    let the reader know that it is a Flash or
    image website that will take a little longer
    to load. Web surfers don't like to wait.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

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4604      by Chris H. Lewis, Ph.D.

© 2000 by Chris H.  Lewis, Ph.D.
Sewall Academic Program; University of Colorado at Boulder
Created 1 June 2000:  Last Modified: 19 April, 2005
E-mail: cclewis@spot.colorado.edu
URL:    http://www.colorado.edu/AmStudies/lewis/Design/gdesign.htm

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